After years of experience as wholesalers, we opened a new business line in the retail fruit sector.

Our innovative self-sevice model satisfies the demands of the public to choose their own produce, and this expands our clientele to include consumers who are aware of the importance of a healthy diet.

Hiperfruit has 18 establishments located in Madrid. There is a wide variety of produce available in all of them, offering an excellent price-quality ratio.

Furthermore, they are a magnificent model for understanding the customer's tastes and the evolution of their buying habits, both in products and in qualities.

In this way, we can anticipate which products will be in demand within the distribution chains.